India’s First AI-Driven Skincare Brand NXTFACE Announces Cricketer Jemimah Rodrigues as National Brand Ambassador

 India’s First AI-Driven Skincare Brand NXTFACE Announces Cricketer Jemimah Rodrigues as National Brand Ambassador 

 The brand to debut a new TVC during the WPL season, supported by a high-impact, Gen Z–focused marketing campaign across TV, OTT, digital, and social platforms.

National, 7 January, 2026: As Indian women athletes continue to redefine confidence and ambition, NXTFACE—India’s AI-driven Gen Z skincare brand—has announced Indian cricketer Jemimah Rodrigues as its National Brand Ambassador, ahead of the upcoming Women’s Premier League (WPL). As part of the association, NXTFACE will launch an integrated marketing campaign timed with the WPL season. The campaign will feature a new television commercial starring Jemimah Rodrigues, alongside high-visibility placements across OTT platforms, digital media, and social-first activations designed to engage Gen Z audiences during one of India’s most-watched sporting seasons.

Jemimah’s journey as a young, fearless athlete embodies the spirit of the next generation—confident, expressive, and constantly evolving. This mirrors NXTFACE’s core philosophy of embracing transformation. Founded by Gen Z entrepreneurs Dhamyanthi and Sweta, NXTFACE was created to support the ‘second-face’ transition—from adolescence to young adulthood—a phase defined by self-discovery, growth, and identity formation.

Commenting on the partnership, Dhamyanthi, Founder, NXTFACE said, “We’re excited to welcome Jemimah Rodrigues to the NXTFACE family. Women’s cricket today represents resilience, self-belief, and breaking barriers—values that strongly align with our brand. Jemimah reflects a generation that is confident, authentic, and unapologetically itself. As NXTFACE continues to gain national momentum, this partnership helps us deepen our connection with young consumers across India.”

Sharing her thoughts, Jemimah Rodrigues said, “Confidence comes from understanding and accepting yourself through every phase of change. NXTFACE’s message of embracing transformation truly resonated with me. I’m excited to be associated with a brand that speaks directly to young people and encourages them to be comfortable in their own skin.”

NXTFACE, India’s first skincare brand built around a camera-activated, AI-powered skin analysis interface, continues to gain traction nationwide for its intelligent, Gen Z-first approach to skincare. With formulations tailored for young Indian skin and lifestyles, the brand is rapidly expanding its presence across digital platforms, e-commerce, retail, and experiential touchpoints.

The onboarding of a National Brand Ambassador marks a significant milestone in NXTFACE’s growth journey, reinforcing its ambition to build a culturally relevant, youth-driven skincare brand that evolves alongside modern India.

About NXTFACE: NXTFACE is India’s first AI-driven Gen Z skincare brand, created to address the ‘second-face’ transformation that occurs as young people transition from adolescence to young adulthood. Powered by a proprietary, camera-activated AI interface, NXTFACE delivers real-time skin insights by analysing visual data—without uploads or prompts. The brand combines advanced formulation science, including small-molecule technology and select biotech actives, with wide accessibility across digital platforms, retail, and salon touchpoints. Designed for Indian skin tones, climate, and Gen Z lifestyles, NXTFACE delivers intelligent, results-driven skincare that evolves with its consumers.